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Winner of Investor-DM 2024!

Nordic Growth Market´s yearly trading competition Investor-DM is now over and Jensen97 is the winner of Investor-DM 2024!

Congratulations for being the most successful investor in Denmark and the winner of Investor-DM!

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An Interview with Societe Generale – Sponsor to Investor-DM

Societe Generale one of two main sponsors to competition. Societe Generale has over 22 000 issued and is one of most important partners to NGM on the ETP markets. Today we hear from Ellinoora Korkiakoski, Analyst at Societe Generale, about their strengths as an issuer and their own thoughts on Investor-DM.

Tell us a little bit about Societe Generale:

  • Societe Generale is one of Europe’s leading financial services groups and a major player in the economy for over 150 years. We support 25 million clients every day with more than 117,000 staff in 66 countries.Amongst others, Societe Generale is a leading issuer of exchange traded products (ETPs) in Europe and is offering its product range, market-making and services to self-directed retail investors in 13 countries in Europe, including Sweden, Finland, Norway, and Denmark.

In your opinion, what are the main benefits in trading Exchange traded products (ETP) compared to other financial instruments?

  • Most of the ETPs include a built-in leverage effect. With leveraged ETPs, investors can participate on the short-term performance of hundreds of underlying assets with relatively small initial invested amount. Trading with leverage includes a potential for higher-than-average profits but also an increased risk of losses. As opposed to some other leveraged instruments, with ETPs it is however not possible to lose more than the initial invested amount. ETPs also give the flexibility to invest either in rising markets (using “Long”, “Bull” or “Call products), falling markets (using “Short”, “Bear” or “Put” products) or even flat markets. One can also get access to certain underlying assets that might otherwise be hard to access for retails investors, such as gold or oil. Finally, there are several product types existing with different return profiles, fitting for different investment strategies. All of this, easily accessible via local brokers and tradable through exchange, in the same way as stocks.

What is the main reason to trade exchange traded products issued by Societe Generale?

  • Societe Generale currently has over 22 000 ETPs listed on the Nordic Growth Market. We offer a very expansive range of instruments both for short-term trading but also for a longer investment horizon. You can find Mini Futures, Turbo Warrants, Standard Warrants, Bull & Bear certificates as well as Tracker Certificates from our product range. Investors can get exposure to everything from stocks, indices and ETFs to commodities, currencies as well as interest rates. We offer a big selection of underlying assets with competitive prices. We also have a website, with several valuable tools for investors, for example for product selection or valuation.

Societe Generale have been a partner to the competition for several year now. What makes the competition so interesting to be a part of?

  • We think that the competition is a great initiative and a valuable opportunity for retail investors to trade real products with real prices but with fictitious money. It is a great way for beginners to test ETPs and learn how they behave in real market situations but also for more experienced traders to test new product types or investment strategies.

Working for an Issuer with products throughout Europe, what makes investing in the Nordics so interesting?

  • The Nordic countries form only a small part of the European ETP market, but we see growing interest in the Nordic countries towards trading in ETPs. We have also seen a growing number of new initiatives in the Nordic markets, such as new brokers and trading tools, which might further support the growth of the Nordic ETP market. The digitalization level and the adaption of digital tools is also higher in the Nordic countries than in the other European countries on average.

Lastly, as an ETP-professional, do you have any advice for the contestants?

  • Use the trading competition to get valuable experience of trading in ETPs. Use it to gain knowledge of different product types and how they behave in different market scenarios. This way you will be able to find the most suitable product type and trading strategy for you.
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DELISTED Instrument

Når du handler med børsnoterede produkter, kan instrumentet potentielt knockes ud og indløses. Du vil se dette som en DELISTED-position i porteføljen. Værdien vil ikke ændre sig, så du kan lige så godt sælge det. Når du handler med rigtige penge, vil dette blive håndteret automatisk af din online mægler.

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Welcome to Investor-DM

For a period of two weeks, participants will have the opportunity to trade exchange-traded products with fictional money but at real market prices here on the platform. The portfolio with the highest return at the end of the competition will be titled Sweden’s Premier Investor, and a total of prizes worth 85,000 DKK will be awarded.

Here on the platform, NGM, along with the main sponsors of the competition, Societe Generale and Vontobel, will contribute educational materials, interviews with prominent figures in the ETP market, the program NGM Market Insights (in Swedish), and much more.

Keep an eye on NGM’s social media channels below for additional information during the competition.

The competition starts on January 29.


Welcome, let’s get started!





Facebook: investordm

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Winner of Investor-DM!

Nordic Growth Market´s yearly trading competition Investor-DM is now over and JANNIKTOFT is once again the winner of Investor-DM!

Congratulations for being the most successful investor in Denmark and the winner of Investor-DM for two years in a row!

In Sweden and Finland, there is also a side competition between influencers and popular Twitter profiles. Next year we would like to start a similar competition in Denmark.

If you know of any Danish influencer or popular finance profile that you would like to see participate in the competition, please send your suggestion to

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Halfway there!

The competition has come more than halfway, and the current leader is MORGRETE. The leader is followed by the runner-up KURT H. It will be thrilling to follow the leaderboard during the last two days of trading and, as we know out of experience, anything can happen!

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Societe Generale describes the basic of exchange traded products (ETP)

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A word from our sponsor

It is time for the annual trading competition ”Investor-SM/NM/DM/Sijoittajamestari” and we managed to get a quick chat with one of our sponsors and ETP providers, Société Générale.


  1. What are your thoughts about the trading competition?

We believe that the trading competition is a great way for both new investors as well as experienced investors to try out Exchange Traded Products. Since the competition is mirroring real products and real prices, the participants can obtain valuable insights in how different products behave in real market situations. It is a great tool to expand one’s knowledge of ETPs.

  1. How would you describe the different products you offer?

Société Générale offers more than 22 000 Exchange Traded Products across the Nordics. We offer a very expansive range of instruments for the self-directed trader but also solutions for investors with a longer investment horizon. Everything from Tracker Certificates on thematic strategies to Bull & Bear Certificates, Mini Futures, Turbo Warrants and Plain Warrants are to be found in our product range. The large product offering gives investors a variety of different investment opportunities during different market conditions. Investors can get exposure to the development in almost anything – from commodities, precious metals, currencies, interest rates and indices to many national and international stocks.

  1. What would be the main reasons to choose ETP products instead of investing in plain equities or mutual funds?

There are probably as many reasons as there are different investor types to choose ETPs over plain stocks or mutual funds. One obvious reason is that you can get greater exposure to an underlying for a relatively small initial investment. This is due to the build-in leverage effect that most of the ETPs have and may help to extract tied-up capital. Another reason is the flexibility to get exposure in rising markets (using “Bull”, “Long” or “Call” products) as well as falling markets (using “Bear”, “Short” or “Put” products). There are even solutions to generate positive returns during flat markets.  All this combined with a liquid market and uncomplicated access allows any investor to add very specific investment strategies into their portfolios and adjust its risk and reward exposure individually.

  1. How would you describe the Nordic market compared to the rest of Europe?

The Nordic ETP market has experienced a strong growth during the past years and has been gaining visibility in other European markets. It is still not yet as developed as other European markets like Germany or France, particularly when it comes to the diversity of brokers specializing in ETPs. However, a development in that area would certainly further support the growth of the Nordic ETP market and positively impact the experience for the investors.

  1. What would you like to highlight in your bank’s product offering?

The broad spectrum of our product offering makes sure that we always have products that fit any investor’s outlook during almost any market scenario. We are constantly monitoring our products on the market in order to have an up-to-date product line, and we also welcome suggestions from any investors for new products.

  1. Do you have any advices for the traders in the competition?

Use the trading competition to get some valuable experience with investing in ETPs, and also to get to know the products that you are trading. On both Société Générale’s website and the NGM website you can find educational material that describes, in an easy language, how the different product types work, and how you can take advantage of different market scenarios.

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The winner of Investor-DM 2021!

Congratulations for being the most successful investor in Denmark and the winner of Investor-DM 2021!

What was your winning recipe?

Since the competition is based on the participants putting most of their eggs in one basket, the main winning recipe is betting on payoff from high volatility. 

Which asset classes did you trade the most in the competition?

I mostly traded highly geared instruments of Natural Gas, as current matters have had affected the price. Following a large gain on these instruments I traded mostly low-volatility index funds.

What were your expectations for this year’s competition?

I actually thought there would be higher participation, as I feel the interest for amateur trading has gained traction.

What experience do you have of trading?

I’ve traded since turning 18, but only hobby trading without large sums invested. Besides, I am studying for a master’s degree in Economics.

What are your three best learnings from this year’s competition?

To be honest, the highly volatile, bet-like investments that you make in such a competition is not something I’d hope to learn much from. If there is something to learn, it is:
1. One can have huge winnings betting on the winning team.
2. Don’t get cocky with real money on highly geared instruments.
3. Diversify more than a four-split of your means. 

What tips do you have for succeeding in trading?

Honestly, I’d refer to the three learnings above. Do not think, you’re riding high, because you struck an ore. Pride comes before the fall.

Do you have a role model when it comes to trading?
I mean, Warren Buffet did a good job in diversifying a portfolio. 

What was the most fun part about participating in Investor-DM 2021?
The thrill of winning a bet.

Why should you participate in Investor-DM?

It serves as a perfectly good thrill all the way throughout. Until the competition has been made less of a competition of finding the most volatile instruments made available, and more of a competition in finding steady sustainable growth through investment, I would recommend participating only as a betting game. 

Congratulations to the winner of Investor-DM 2021!

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Influencer/Twitter profile competition

Dear competitors,

We are in the last hours of this year’s trading competition and we are excited to see who will be crowned the best trader in the country!

In Sweden, there is also a side competition between influencers and popular Twitter profiles. Next year we would like to start a similar competition in Denmark.

If you know of any Danish influencer or popular finance Twitter profile that you would like to see participate in the competition, please send your suggestion to

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